Making Old Ideas New Again
For many years I have been searching for a way to easily make money, from home, on my computer. I didn’t want to have to be talking to people on the phone or through chat all day long or have to be on-call if I own a bunch of rental properties so I have been searching for something I can do from home without having to be a social butterfly or a pushy salesman.
I have been developing ways to use my credit to create businesses to get credit cards with then sell.
Newsletters seem to be the easiest to get started and grow without spending too much and they can be profitable right away.
My first newsletter is going to be about credit. I don’t have a specific niche yet because I don’t know how my audience is going to react to me.
Actually, I am working on targeting an audience. I am looking for audiences who need my knowledge, understanding, and delivery of information. I know about personal credit. I don’t have lots of experience dealing with creditors and going to court and all that but I do understand how the credit scoring works and how reporting and balance transfers work.
I have all sorts of info about many different subjects. I need to have some specific guides and products for each audience. I guess I need to pick something and go with it.
My newsletter, The Credit Hack, will be published here. I have been looking for a way to set it up and have it be accessible and here is the best place. This site is older and has some indexed pages. It isn’t spam or anything like that.
I can easily get credit in my name because it is my business name too.
When I do business I will get everything sorted out the right way to make sure I get all my taxes dealt with appropriately and so that I get maximum fundability.
My second site is going to be about my copywriting projects. All of this that I write is copywriting but using the tactics suggested in the copywriting guides and courses that I have consumed over the years is more involved than just typing for the trash like I am doing now, to avoid writer’s block.
The whole concept of manipulation versus persuasion is a struggle for marketer and buyer alike. Marketers want to sell products they believe in and even some that they don’t but for the issue being addressed there may be a logical reason why they’d suggest a product they haven’t personally experienced and it may not be sinister and manipulative, it may be genuine.
The point is that you don’t know how well a thing will work for you until you try it. The things I believe will work for you, that are working for me or I believe may be a good fit for me, I also suggest for you. Some things I have heard about and have heard that it may work for certain situations and if I link to it and you buy from my link I will benefit monetarily regardless of how good my advice is, I benefit.
I feel that if I am promoting a product it will work for you as I described. Sometimes I misjudge situations and misinterpret what is being asked of me and those times are not me giving bad advice or manipulating people, that is a mistake. I only intend to help with my suggestions. Please share your results if you have problems or successes with any advice you take from me and let it help others too.
Regardless, It is up to you to decide to try something I suggest, figure out if it is helpful to you or not and live with the results.
Now that rant is done, it’s time to look into a few things again…
Business for credit’s sake. I want to build businesses that have credit or are ready to get credit and sell them. I want to use sole proprietorships and my home address because California is too expensive to start other types of business structures.
Before I get too deep into a business with expenses and time spent I want it to be fundable so I can use the funding.
I am looking for a way to use some of my money or credit to potentially open a bank account, in a business name, take out a secured loan based on the bank deposit I made when opening the account, paying back the secured loan to help me open up a line of credit for the business, then sell the business.
I am not 100% certain but I am led to believe that this type of business credit building will work and does not always require a personal guarantee.
One of the details I need to clarify for myself is whether or not a new EIN for each business is necessary or not. If I keep getting lines of credit using my social security number then I suspect that the banks will stop approving new credit lines due to the excessive inquiries on my consumer reports.
If I get a new EIN every time I may need to have a new DBA and that would require registering that FBN with the county or the state and that’s a cost and a hassle.
I am fairly certain that I can get one of these FBN’s through the mail or online, so it’s not too much hassle but it requires doing paperwork and dealing with regulations.
Another point of concern is that I need actual legitimate business purposes aside from building a business structure that has no business. I am going to have to be making real businesses that need actual funds.
Marketing and educating are a couple of simple business plans that can both get funds and maintain legitimacy all while being fairly easy to justify as legitimate and easy to sell once they get funded.
Why would I spend my time doing this?
Well, the card benefits are really nice when you first get a new credit card. The welcome bonuses can be very helpful to me. I can use the extra cash that I don’t have to spend since there is a credit card discount of 1% to 5% in the form of cash back or there are airline miles rewarded for purchases. Other cards offer cashback and 0% promos.
If I am constantly using new cards and racking up the cash back rewards and doing some lower cost traveling all while building up the credit on a new business, something that needs to be done anyway, and then I start again once I use up the welcome bonuses on my favorite cards and keep doing this I get the benefits of the credit cards and helping people who otherwise would not know how to do what I am always already doing!
The concept is simple, build credit for a business and sell the business, rinse and repeat.
The issues arise when you actually have to plan and coordinate all the aspects that need to be covered to make sure success is achieved.
I have to have actual clients buying the businesses I build. I can’t be building businesses and racking up credit card bills and then abandon the biz, that’s criminal…
I have a few domains that I purchased in attempt to build up as a website making money, but the biz never really panned out.
I know what I want but I don’t know how to get a biz doing what it needs to be doing at the beginning stages to make it creditworthy even if it is not yet making any money. It is hard to get funding for a gardening business that doesn’t even own a plant.
One biz structure I have seen and I believe I can make something of is a biz that offers information on a niche topic in the form of a newsletter.
One of my domains, InBoxCopywrite.com, is about copywriting. I am not the most effective copywriter but I know that it is an integral part of the sales process.
I see my job of building and selling businesses as being a little simpler if I specialize in one main area. I need something repeatable. A newsletter is a way to get the message out to people.
I am moving through my thought processes here because my thoughts tend to move in large circles and never really seem to get anywhere.
Let me focus some more…
My domain is on a topic that is important to the types of businesses I want to start. I want to create newsletters. E-Farming is one term I have heard for this concept.
Let’s get into this story a little, let’s find out some of the why I am doing what I do.
Earlier I talked about how marketing has worked on me in the past and I want to be able to ethically make it work for me as it’s worked so well on me.
Copywriting is that superpower I am after to help the marketing work for me.
People, involved in certain niches, especially the ones I am targeting, are searching for specific knowledge. Having it, reporting on it in a meaningful and helpful way, and distributing it profitably is where a newsletter comes in.
The structure is simple enough that I could, potentially, build a landing page and an autoresponder series to send traffic to and that is a business that needs funding to run and should be easy enough for a passionate person to profit with.
These are old ideas I’ve been wrestling with and haven’t been able to fully grasp nor have I been able to move forward with.
This has helped me think through a few things. I have a better plan now. I see the next steps in my mission appearing before me now.
I need to get the info for how to go about registering a fictitious business name to legitimize any ‘doing business as’ that I may run into.
I need to get the details on specific business credit builder programs at the banks. I need to find out, first hand, if building credit with secured loans is enough to keep my personal social security number out of the whole process.
Organization is not the easiest part of this process for me. I need a step by step guide for all of this stuff.
My mind sees so many ways to do things but I don’t know how to decide which way to go right now. I don’t know how to integrate concepts nor how to measure and adjust.
I see my path now is to go out and set up a business:
- buy a domain
- set up a website to collect leads and post content
- set up an autoresponder to my content
- set up an EIN, biz address, and biz bank account with a secured loan
- talk about how I do all of these things and how they help me.
This business is going to be my newsletter that details daily plans to do what I am doing then another in another niche I’m interested in and is part of the big picture which is copywriting.
This all goes into areas of this email marketing business, inbox copywriting, and the niches I am in, credit, personal credit, the wheel strategy, business credit, copywriting, affiliate marketing, and marketing in general.
I do not want to be doing videos nor do I want to be narrating videos so I will probably develop a product talking abut how I am starting, running, and selling multiple newsletterrs simultaneously.
Each newsletter is an aspect of my business that needs special attention, such as building business credit.
I am going to be paying attention to the Content I produce and see what gets the most attention and what needs to be done to service that market.
If my theories work out the way I plan then I will have tons of content showing how to succeed at something but having content that shows what isn’t working is good data too.
It just occurred to me, if I show others how to use the bank’s money to make me money, enough that I am making a comfortable living doing it and part of it requires me to keep using it to help me spread the news about how much it is making me then it can’t be all bad.
Another avenue, for this business, this knowledge, is inserting myself into the business of others since I know how to quickly establish and build up credit sources. It may be worth it to them to have me use my credit and knowledge to help get the business funded quickly and I get a percentage of ownership which motivates me to help them make money so I do too.
It’s a win-win since I like building credit and they get the funds needed to generate more profits for their company.
I am going to use some questions about what people are more interested in to ask on social media to generate exposure for my newsletter.
One last mention of things to research and test on, solo ads. Solo ads or Facebook ads. With Facebook I can target a little better but it is a little more expensive.
I used both in the past and had mixed results with both. I need to focus on one for now. I own an Aweber email marketing course PLR that says to segregate youe email list which is something that takes time and is constantly changing.
My little cluster of sites, each of which will be its own newsletter, is a business. I have PLR courses and I know how to research online to figure out how to do almost anything. I am going to have an email newsletter for each. They will promote each other. I will create an ebook or an email course to help learn what I have learned.
Some things are not going to work out.
Some things may get outdated and others may become obsolete.
I have tried many things that failed so I know of many things that don’t work. That’s many things I don’t have to fail at again and I can warn others to help them avoid failing the same way.
Focus is one of the main things I need to work on and there’s a niche market for that too.
I want to develop my own systems based on what I’ve compiled and sell that. I think my experience can be valuable to otherrs.
Reading the issues of this newsletter or any of my others will benefit you but having an ebook with a set of instructions that can be followed right away without having to go to the newsletter and sift through all of the info in whatever random order I put the info out in then it can be yours for a small price.
Also, using my links to purchase the recommended merchandise or using the links to apply for bank accounts or credit cards (through affiliate links that go to the bank, not me asking for your private info), helps me gather more info. Feedback on the products you’ve purchased and used is also highly valuable to me.
I need to learn more about copywriting so I am going to go into my InboxCopywrite.com site and create an email newsletter for copywriting. I am going to put different articles about different sales methods going on in the industry and break down the different methods going on in their marketing.
I will have to have some experienced marketers talk about their experiences too. This is to help me with my newsletter businesses and if I need it then it is highly likely that others also need it.
I may be able to get some social gatherings together too. Real estate agents, lenders, loan officers, and investors or home buyers all to learn about getting business credit as a sole prop to invest in or buy real estate, also could include builders, contractors, and interior decorators.
If I can find ways to keep loan costs low by moving debts around and opening new accounts to keep the 0% rates alive and lend out that money to a construction company that does fix and flip real estate or even partner with them where I fund the deal and they get the work done and we split the profits proportionately.
The newsletters give me the opportunity to turn my learning and sharing of knowledge into a stream of income.
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